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THIS WEEK'S HEADLINES  
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Clayton Kendall Acquires Jack Horner Promo Products Division
Monroeville, Pennsylvania-based distributor Clayton Kendall (UPIC: CKPM) has acquired the promotional products division of King Of Prussia, Pennsylvania-based distributor Jack Horner Communications (UPIC: JACKH030). Terms of the acquisition were not disclosed. JHC closed its office in Pittsburgh earlier this year and consolidated all divisions in Philadelphia.

"This is a great opportunity for us to expand our client roster with even more of Western Pennsylvania's premier brands," says Dan Broudy, Clayton Kendall vice president of sales.

Todd McDermott, who served as JHC's regional sales manager, will join Clayton Kendall in the same role.

"Having an in-house distributorship has been a tremendous value-add for our clients, and we will continue the model in Philly," says Jack Horner, president of JHC.

Image Source, Branded Solutions Move To Larger Facility
Kirkland, Washington-based distributors Image Source (UPIC: IMAGESCE) and Branded Solutions by Edgar Martinez (UPIC: BrandedS) have relocated to a 35,000-square-foot building a few miles from its former location.

The new company headquarters gives the sister companies room to expand operations and add client services such as in-house warehousing and fulfillment.

Jetline's President Clarifies Future Business Plans
A standard labor department filing about the possible closure of a printing plant created a bit of a stir for Mount Vernon, New York-based supplier Jetline, Inc. (UPIC: JETLINE) last week, but company President Eric Levin says distributors have nothing to worry about--business is going strong.

A local story mentioned the filing but failed to clarify one point: "We are relocating, not closing," says Levin. "We are adding new manufacturing cababilities that have a need for more space." Certain divisions of the company will remain in the tri-state area.

"While the relocation will likely eliminate positions, overall employment numbers will increase with the increase in operations," says Damara Kotash, director of operations. "Opportunities exist for current employees who want to relocate, and we are working with the Department of Labor and other hiring agencies to assist those who cannot move."

Pentel Renames Promotional Products Division
Ontario, California-based supplier Pentel of America, Ltd. (UPIC: PENTEL) has renamed its promotional products division Pentel Imprint™.

"It was time to update and provide a new identity for the division that defines exactly what we do and who we are," says Mike Cappadocia, director of sales for Pentel of America. "This allows us to leverage our strong brand presence in other channels and provide a consistent message of quality that companies are proud to put their name on."

Russell Specialties Leaders
Step Down After 31 Years

After 31 years in the promotional products industry, Mary and Russell Polinski, president and vice president, respectively, of Cary, Illinois-based Russell Specialties Corp. (UPIC: RUSSSPEC) retired on July 24.

"We've been in this business for more than 30 years," says Russell Polinski about the decision to leave promotional products this month. "Business is still going strong, but we just wanted to relax for awhile."

Polinski says he and his wife, Mary, will most miss the people with whom they have developed friendships throughout the years. "A lot of our customers have become our friends," he says.

Robert M. Zak, who has served as CFO for the past 19 years, assumes the role of president. John K. Morrow, who has been with Russell for 29 years, remains vice president of sales and marketing.

Fond memories of Polinski's time in the industry include gathering staff to travel to PPAI shows in Dallas, and also seeing staff members branch out and start their own businesses.

While they have no definite plans for the future, he says, "We'll do some traveling and some gardening."

As a result of the transition, corporate headquarters have moved to 21675 North Hampton Court, Lake Zurich, Illinois 60047-8659. The phone and fax numbers are 847-719-1100 and 847-719-1101. The Arlington Heights, Illinois, sales office remains in the same location.

ppai in action

PPAI Surveys End Buyers At Meeting Professionals Event
PPAI exhibited at the 2009 Meeting Professionals International (MPI) World Education Congress and exhibition in Salt Lake City, Utah, July 11- 14. PPAI staff members Erica Edwards, communications coordinator, and Tessa Falk, marketing copywriter, represented the Association at the conference as part of PPAI's end-buyer initiative.

The conference serves as the premier event for meeting planners and suppliers from all over the world. The focus of PPAI's attendance at the show was to poll meeting professionals about their use of promotional products in event and tradeshow planning.

Respondents were given promotional products upon completion of the poll and their names were entered into a drawing for a chance to win an iPod. Poll results will be made available in the coming weeks.

Expo Registration Opportunities Expand Today
Registration for The PPAI Expo 2010, January 11-15 at the Mandalay Bay Convention Center in Las Vegas, is now open to all promotional products industry professionals.

Expo registration is only available online, and all registrants must have a company UPIC or PPAI number to register. Nonmember companies without a UPIC can register for a free UPIC online by clicking here.

All housing reservations, changes and cancellations for participating hotels are made through Ambassadors, PPAI's official housing company.

Questions about The PPAI Expo should be directed to 888-I-AM-PPAI (426-7724), or e-mail Kimberly Dierks, PPAI operations manager, at KimberlyD@ppai.org.

Industry Gets More Feet On The Ground With GRAC
In response to the growing need to create awareness about industry legislation, PPAI has formed a 13-member Government Relations Action Council (GRAC). The special interest group will assist the efforts of PPAI lobbyists, the regional association legislative committees and staff in influencing legislation and regulations affecting the promotional products industry.

"We have placed highly visible industry practitioners from around the country on this council who have agreed to dedicate time and energy to protect the promotional products community," says chair Eric Ekstrand, MAS, senior vice president, The Mort C. McClennan Co. (UPIC: MCMCC).

Council members are Barbara Dail, MAS, The Creative Solution; Dale Denham, Advertising Specialty Institute; Eric Ekstrand, MAS, The Mort McClennan Co.; Molly Ginish, Imagery II; Wing Hughes, MAS, Forrester-Smith; Cheryl Landman, MAS, PSIncentives; Dale Limes, MAS, HALO/Lee Wayne; Steve Meyer, MAS, Molenaar, LLC; Mary Elizabeth Murphy, Carolinas Association of Advertising and Marketing Professionals; Geoffrey Patack, Broadway Marketing; Margie Price, MAS, Premiums Plus; Phil Sibinski, MAS; Philip J. Sibinski, Inc. and Anthony Stover, MAS, Promo Marketing.

Gear Up For The North American Leadership Conference
The global economy is growing and promotional products companies are part of it. Take the opportunity to learn how business may be affected on an international level during the PPAI Presidents' Forum/North American Leadership Conference, August 23-25 in Chicago, Illinois.

Highlights of the conference include "Today's Leaders Talk Trends, Challenges and Opportunities," a panel discussion sponsored by PPB magazine that features some of the industry's most innovative and industry-savvy leaders.

Valuable breakout session topics include "Business 'Stress Test' ---Your Financial Strength," "International Trade" and "Social Media Optimization."

Click here to register, or for more information contact PPAI Professional Development Manager Kip Eads, CAE.

Gain More Exposure For Your Business With The Navigator®
PPAI Publications is offering supplier and business services members a great way to make the most of business with cost-conscious clients through its free coupon builder in the Navigator®.

Now in its fourth year, the industry's most comprehensive guide for promotional products suppliers and business services providers is the perfect avenue for reaching customers where they are.

To snag this great exposure at no cost, visit www.upic.org and go to your company profile to update your UPIC info, create your free coupon and select your product categories by September 15. In addition to the coupon, your company will also be listed in the directory by name, UPIC, product category and geographic location.

For questions about the coupon builder, call PPAI Membership Services at 888-426-7724. For information on display advertising or adding enhancements to your listings, visit www.ppaipublications.com/navigator and click the link for Advertising Rates and Specs, or call 469-645-2425.

Supplier Star Voting Closes Friday
PPAI has long recognized supplier members who go above and beyond in their service to promotional consultants. Distributors can nominate the best of the best for a 2010 PPAI Supplier Star Award through Friday, July 31.

"This is the one awards program where we give PPAI distributor members a voice to tell us which of the top three suppliers they feel has done the best through customer service, on-time shipping and sales materials," says Priscilla Blevins, PPAI special events manager.

The top three supplier firms in each sales volume category will be recognized and awarded, and one will receive the Supplier Star Award during The PPAI Expo 2010 in Las Vegas in January.

In order to vote online, distributors must have a PPAI member number or UPIC. For assistance, contact the PPAI membership department at 888-426-7724 or Membership@ppai.org.


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ppai law
regional news
 

Tracking Label Requirements, Lower Lead Limits Coming Soon
Beginning August 14, tracking labels will be required for children's products as set forth by the Consumer Product Safety Improvement Act (CPSIA). PPAI has been working to educate members on tracking labels through webinars and information posted on its Product Safety page.

Also beginning August 14, children's products may not contain more than 300 ppm of lead and lead in paint must be reduced to 90 ppm. Third-party testing and certification is also required for products that will be manufactured after this date.

California Bill Drops Withholding Provision
The California Legislature has decided not to include a provision to withhold taxes from payments made to independent contractors in legislation aimed at reducing the state's deficit. Gov. Arnold Schwarzenegger was expected to sign the bill into law today.

The withholding provision called for employers of independent contractors to remit three percent back to the state. "PPAI worked with other associations that represent significant numbers of independent contractors to convince the governor and the California legislature not to include the provision," says John Satagaj, PPAI legal counsel.

Healthcare Won't Get A Vote This Summer, But S. 301 Still Needs Attention
Last week, Congress determined that the healthcare bill won't be voted on before officials enter recess on August 8. PPAI members are encouraged to use this time to keep contacting their respective officials to voice their views on S. 301, the Physician Payments Sunshine Act.

Members are urged to make an appointment with themselves to take action every Thursday at 3:01 pm and to ask the next six people they speak with to take action as well. For more information on S. 301 and to access a form letter to send, visit www.ppailaw.org. For phone numbers for senators and representatives, visit senate.gov and house.gov.

Regional Members Continue To Meet The ADvocate Challenge
Eric Ekstrand, MAS, of the Ohio Promotional Professionals Association (OPPA) has taken home the July prize in the ADvocate Regional Challenge drawing.

PPAI is drawing one name each month to receive a small gift for individual participation in the contest. The more reporting forms ADvocates turn in, the better the chance their name will be drawn. The next drawing will be August 25.

Upper Midwest Association of Promotional Professionals (UMAPP) holds the lead in this leg of the competition, which asks members to give speeches and presentations on the power of promotional products for points. UMAPP currently has two points while Promotional Products Association of the Southwest (PPAS) and OPPA have one point.

There is still time to participate in the challenge. The fourth leg of the competition will conclude January 11, 2010, just prior to the RAC Delegate Assembly at The PPAI Expo 2010. For more information on becoming an Advocate, the ADvocate Regional Challenge or the monthly drawing, contact Erica Edwards, PPAI communications coordinator.

 

people news
mainstream media
industry show

Adventures In Advertising Welcomes Steinmans
Neenah, Wisconsin-based distributor Adventures in Advertising (UPIC: ADVINADV) welcomes Bruce and Kris Steinman of Brownsburg, Indiana-based AIA/Image Pros (UPIC: ImgePros) to its owner network. Bruce Steinman handles promotional consulting while his wife, Kris, is responsible for strategic direction, vision and company growth.

BAG MAKERS Appoints Regional Business Managers
Union, Illinois-based supplier BAG MAKERS, Inc. (UPIC: BAGMAKRS) has appointed Jennifer Madai and Anna Marie Madai as regional business development managers.

Jennifer leads sales efforts in Illinois, Indiana, Kentucky, Ohio and Virginia, and Anna Marie is responsible for Arkansas, Kansas, Missouri, Nebraska, Nevada and New Mexico.

Dion Promotes Prendergast To VP Post
Attleboro, Massachusetts-based supplier E.A. Dion, Inc. (UPIC: EADION) has promoted Paul Prendergast to vice president of sales and marketing.

He is responsible for broadening Dion's products and services offering to its national network of distributors. Prendergast joined the Dion Company in 2003 and most recently served as senior director of sales development.

Zebra Marketing Welcomes Marsal
Karen Marsal of Mobile, Alabama-based distributor Marsal Marketing (UPIC: 060780ks) has joined Memphis, Tennessee-based distributor Zebra Marketing Corporation (UPIC: ZEBRAMC) as an account executive.

Florida Distributor Gets Her "15 Minutes"
Linda Smith of Punta Gorda, Florida-based distributor A To Z Marketing Inc. (UPIC: ATOZP003) was featured last week in Florida Weekly's "15 Minutes" section. Smith provides a brief explanation of how promotional products work and reveals her love of the spoof film "Airplane!"

School Named For Geiger's Founder To Open This Fall
Raymond A. Geiger Elementary in Lewiston, Maine, is slated to be ready for the first day of school in late August, as reported in the Sun Journal. The elementary, which replaces one school and relieves overcrowding at a second one, is named after the founder of distributor Geiger (UPIC: geiger).

A formal dedication will be held in September in honor of the late Raymond Geiger, who was a longtime supporter of area education.

 

PPAI's APEX award reception and political promotional products are on the Industry Show this week.

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Applause-Worthy Awards
If your clients are gearing up for end-of-year awards programs, turn to the October issue of Promotional Consultant for ideas--you'll find everything from certificates and jewelry to plaques, sculptures and trophies. Product descriptions and high-resolution images are due to Audrey Sellers by August 14 for possible inclusion.

A Bevy Of Bags
From hauling groceries and books to toting laptops and gym clothes, everybody uses bags. We're looking for the best of bags--including duffels, totes, garment bags, backpacks, messenger bags and computer bags--to feature in the November issue of PPB. For consideration, send descriptions and high-resolution images to Audrey Sellers by August 21.

The Latest In Ladies' Apparel
Contoured fits. Feminine details. Ladylike colors. If you have a garment that's specifically tailored for women, we want to see it for the November issue of PPB. We're looking for everything from yoga pants and racerback tanks to scarves and jackets. Send apparel descriptions and high-resolution images to Audrey Sellers by August 21 for possible inclusion.

what would you do?

A supplier asks: "I did everything I could to resolve an issue a distributor had with an order, but the distributor still posted a negative comment about my company on an industry website. What is best in the long run, responding to the comments on the site or leaving the matter alone?"

What's your answer? E-mail answers along with your name, title and company name to Question@ppai.org by July 31 for possible inclusion in the October 2009 issue of PPB magazine.

Live And Learn
MAS/CAS is an investment in you, your career and your future. MAS/CAS certification establishes your professional credibility to colleagues, clients, employers and peers. Certification is an important differentiator, particularly in today's marketplace. It recognizes you as an expert in your industry.

Its Cup Runneth Over
Sometimes flat is bad, such as when sales are flatlining. Other times flat is good—think flat-screen TVs and flat abs. But where plastic cup manufacturing is concerned, flat is exceptional.

Sharing Information Is The Best Use Of Social Media
Experts say thinking of social media sites such as Twitter, Facebook, YouTube, etc., as just another place to post specials won't get you anywhere. Instead, use social media to tell your story, contrast yourself with the competition and help customers feel closer to you.

 

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