Industry Information

An ever-expanding force in the marketplace, there's a lot to know and even more to be said for an industry that's been helping professionals successfully grow their businesses for more than 200 years. Below is a repository of valuable information that spans the spectrum, covering the industry's history to the latest breaking news, research and case studies to award-winning campaigns.

News Releases   An extensive library of PPAI news releases from 2006 to today.
Sales Volume Estimate   Estimate and report for distributor sales volumes in 2007.
Fact Sheet   A concise summary outlining the breakdown of promotional products by sales volume, category use and more.
Top 10 Reasons To Work With A Promotional Consultant   A comprehensive listing of valuable ways a promotional consultant can work with you to help you achieve your business goals.
Seven Steps to a Successful Promotional Campaign   These important elements will help you plan the best promotion for reaching your objectives.
History of the Industry   A brief historical chronology of both the industry and the Association.
Research   A collection of current and past research studies including industry benchmarks and statistics.
Trends and Data   A posting of independent research studies conducted for PPAI, which demonstrate the effectiveness of promotional products marketing.
Case Studies   A catalog of nine success stories including promotional products campaigns and resulting sales figures and productivity results.
Award-Winning Campaigns   A brief highlight of winners of the prestigious Pyramid Award presented by PPAI.
Glossary of Terms   An industry-specific dictionary featuring frequently used trade words and their corresponding definitions.